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Gadget Blog Corrections Blog

An actually-researched look at gadget blog bullshit.

Monday, April 03, 2006

Leica C-Lux 1: Are you high?

I just wanted to point this utterly bizarre post on Gizmodo:
This is the latest in Leica's digital cameras. It comes in an elegant black metal exterior and measures 2-inches by 4-inches. This is a 6-megapixel camera that also features an ultra-short shutter delay, precise auto-focus measurement and a slew of other options. The ease of use, size, quality and large 2.5-inch screen would make this camera excellent for any situation.
The first thing I thought was that they've gotten lazy and cut and pasted some text from the press release, but no, apparently Gizmodo employ someone who writes like a marketing droid.

It's also worth mentioning (which Gizmodo don't) that that camera is nothing but a rebadged Panasonic FX01, which Gizmodo covered in February.

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