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Gadget Blog Corrections Blog

An actually-researched look at gadget blog bullshit.

Friday, September 30, 2005

Apple could create a smartphone, if it wanted

Check out this CNET headline: Motorola CEO: Apple 'to build a smart phone'. Note the weasel quotes. The article isn't headlined "Motorola CEO: Apple to build a smart phone", because they know that's not what he meant, but they wrote the article anyway. The money quote is:
And we know that they are going to build a smart phone--it's only a matter of time
Thomas Ricker of Engadget uses a different tactic to report this non-story, Did Zander just confirm the Apple iPhone?. When a writer resorts to that kind of headline, you know the answer is "No". He pushes his luck even further with the smoothly meaningless:
Now sound-bite Ed appears to confirm the much speculated Apple iPhone
Appears to, but doesn't.


At 4:28 PM, Blogger Rusty said...

A breath of fresh air.


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